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Digital Mindset: How to Innovate your Business for the Future

This program provides vital insights into understanding the digital landscape. The digital evolution that originated in the media industry has now blossomed into a worldwide phenomenon that impact the entire business spectrum.

Digital Mindset addresses the key elements, approaches and best practices that are now necessary to developing successful digital strategies. You will learn how to examine evolving business models and assess how these changes affect your business and industry. 
 

Munich, June 26-28, 2018

Benefits

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Formalize and articulate your digital strategy to develop an action plan that drives a powerful digital agenda in your organization.

Challenge the key assumptions behind your current business model and identify the kind of changes digitalization will likely trigger in your industry and other industries and when it will happen.

See beyond the hype and understand the main strategic implications of digital trends such as social, mobile, big data and the Internet of Things.

Are you digital enough?

Who should attend

Business executives responsible for developing strategy.

Heads of innovation, business and product development.

Functional heads and their teams in areas such as marketing, customer service, operations, HR and IT.

Entrepreneurs seeking to launch and develop new digital ventures.

See beyond the hype and understand the main strategic implications of digital trends such as social, mobile, big data and the Internet of Things.

Challenge the key assumptions behind your current business model and identify the kind of changes digitalization will likely trigger in your industry and other industries and when it will happen.

Formalize and articulate your digital strategy to develop an action plan that drives a powerful digital agenda in your organization.

IESE Business School
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A Way to Learn. A Mark to Make. A World to Change

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